{"id":29474,"date":"2025-10-04T00:00:32","date_gmt":"2025-10-04T05:00:32","guid":{"rendered":"https:\/\/www.semiofest.com\/2020\/kolik-ceskych-podnikatelu-vyuziva-digitalni-nastroje-pro-uspesny-rozvoj-firmy\/"},"modified":"2025-10-04T00:00:32","modified_gmt":"2025-10-04T05:00:32","slug":"kolik-ceskych-podnikatelu-vyuziva-digitalni-nastroje-pro-uspesny-rozvoj-firmy","status":"publish","type":"post","link":"https:\/\/www.semiofest.com\/2020\/kolik-ceskych-podnikatelu-vyuziva-digitalni-nastroje-pro-uspesny-rozvoj-firmy\/","title":{"rendered":"Kolik \u010desk\u00fdch podnikatel\u016f vyu\u017e\u00edv\u00e1 digit\u00e1ln\u00ed n\u00e1stroje pro \u00fasp\u011b\u0161n\u00fd rozvoj firmy?"},"content":{"rendered":"<p>\u010cesk\u00e1 ekonomika se v posledn\u00edch letech v\u00fdrazn\u011b p\u0159ech\u00e1z\u00ed z tradi\u010dn\u00edch model\u016f na digit\u00e1ln\u00ed platformy. Podle \u00fadaj\u016f \u010cesk\u00e9 statistick\u00e9 spr\u00e1vy z roku 2023 p\u0159isp\u00edv\u00e1 digit\u00e1ln\u00ed transformace do HDP zem\u011b a\u017e o 10 procent. To v\u0161ak neznamen\u00e1, \u017ee by v\u0161echny podniky vyu\u017e\u00edvaly modern\u00edch technologi\u00ed rovnom\u011brn\u011b. Naopak, podle pr\u016fzkumu spole\u010dnosti Capgemini z roku 2022 se p\u0159es 60 procent mal\u00fdch a st\u0159edn\u00edch podnik\u016f (MSP) nach\u00e1z\u00ed na po\u010d\u00e1tku sv\u00e9 digitalizace, zat\u00edmco jen 15 procent dosahuje pokro\u010dil\u00e9ho st\u00e1dia, kde jsou digit\u00e1ln\u00ed n\u00e1stroje pevn\u011b integrov\u00e1ny do ka\u017edodenn\u00ed pr\u00e1ce.<\/p>\n<p>V oblasti e-commerce se situace li\u0161\u00ed. Podle dat spole\u010dnosti Statista z roku 2023 bylo p\u0159es 75 procent \u010desk\u00fdch obchodn\u00edk\u016f aktivn\u00edch na internetov\u00fdch platform\u00e1ch, p\u0159i\u010dem\u017e zhruba 40 procent z nich dosahuje vy\u0161\u0161\u00edho stupn\u011b digitalizace, kdy vyu\u017e\u00edvaj\u00ed nejen online obchody, ale i automatizovan\u00e9 syst\u00e9my pro z\u00e1silkovou logistiku \u010di data analytics pro rozhodov\u00e1n\u00ed. Tyto \u010d\u00edsla v\u0161ak neodpov\u00eddaj\u00ed celkov\u00e9mu trendu, kde se v\u011bt\u0161ina mal\u00fdch podnik\u016f st\u00e1le spol\u00e9h\u00e1 na tradi\u010dn\u00ed kan\u00e1ly, jako jsou reklama v tisku nebo osobn\u00ed prodej.<\/p>\n<h2>Kter\u00e9 odv\u011btv\u00ed nejv\u00edce profituje z digit\u00e1ln\u00ed transformace?<\/h2>\n<p>Nejv\u00edce se digitalizac\u00ed projevuje odv\u011btv\u00ed slu\u017eeb, zejm\u00e9na ve zdravotnictv\u00ed, vzd\u011bl\u00e1v\u00e1n\u00ed a financ\u00edch. V oblasti zdravotnictv\u00ed nap\u0159\u00edklad 80 procent \u010desk\u00fdch l\u00e9ka\u0159sk\u00fdch prax\u00ed vyu\u017e\u00edv\u00e1 elektronick\u00e9 zdravotn\u00ed dokumenty, co\u017e sni\u017euje chyby a zvy\u0161uje efektivitu. Vzd\u011bl\u00e1v\u00e1n\u00ed se p\u0159esouv\u00e1 do online form\u00e1t\u016f: podle dat spole\u010dnosti eLearning Industry z roku 2023 bylo v\u00edce ne\u017e 60 procent \u010desk\u00fdch \u0161kol a univerzit aktivn\u00edch v online vzd\u011bl\u00e1v\u00e1n\u00ed, p\u0159i\u010dem\u017e 30 procent vyu\u017e\u00edv\u00e1 specializovan\u00e1 software pro interaktivn\u00ed u\u010den\u00ed.<\/p>\n<p>Finan\u010dn\u00ed sektor je dal\u0161\u00edm kl\u00ed\u010dov\u00fdm odv\u011btv\u00edm. P\u0159es 70 procent \u010desk\u00fdch bank a poji\u0161\u0165oven pou\u017e\u00edv\u00e1 automatizovan\u00e9 syst\u00e9my pro zpracov\u00e1n\u00ed transakc\u00ed, co\u017e sni\u017euje n\u00e1klady a zvy\u0161uje rychlost obsluhy klient\u016f. V porovn\u00e1n\u00ed s t\u00edm se zpomalenou digitalizac\u00ed stoj\u00ed nap\u0159\u00edklad stavebn\u00ed pr\u016fmysl, kde jen 25 procent podnik\u016f pou\u017e\u00edv\u00e1 digit\u00e1ln\u00ed n\u00e1stroje pro projektovou \u0159\u00edzen\u00ed, co\u017e se odr\u00e1\u017e\u00ed na vy\u0161\u0161\u00edch n\u00e1kladech a prodlou\u017een\u00fdch dodac\u00edch \u010dasech.<\/p>\n<h2>Jak\u00e9 jsou nej\u010dast\u011bj\u0161\u00ed p\u0159ek\u00e1\u017eky pro digitalizaci mal\u00fdch podnik\u016f?<\/h2>\n<p>Nejv\u011bt\u0161\u00ed p\u0159ek\u00e1\u017ekou pro mal\u00e9 podniky je \u010dasto nedostatek financ\u00ed na investice do nov\u00fdch technologi\u00ed. Podle pr\u016fzkumu spole\u010dnosti Deloitte z roku 2022 se 45 procent podnikatel\u016f ob\u00e1v\u00e1, \u017ee digit\u00e1ln\u00ed n\u00e1stroje budou b\u00fdt p\u0159\u00edli\u0161 n\u00e1kladn\u00e9, zat\u00edmco 35 procent se b\u00e1v\u00e1 nedostatkem odborn\u00fdch znalost\u00ed, jak spr\u00e1vn\u011b vyu\u017e\u00edt tyto technologie. Dal\u0161\u00ed probl\u00e9m p\u0159edstavuje nedostatek kvalitn\u00edch \u0161kolen\u00ed pro zam\u011bstnance, co\u017e vede k neefektivn\u00edmu vyu\u017eit\u00ed digit\u00e1ln\u00edch n\u00e1stroj\u016f.<\/p>\n<p>Dal\u0161\u00ed v\u00fdznamnou p\u0159ek\u00e1\u017ekou je nedostatek informac\u00ed o dostupn\u00fdch n\u00e1stroj\u00edch a jejich v\u00fdhod\u00e1ch. Podle dat spole\u010dnosti Google Cloud z roku 2023 jen 20 procent \u010desk\u00fdch podnikatel\u016f vyu\u017e\u00edv\u00e1 ve\u0159ejn\u00e9 granty a dotace na digitalizaci, kter\u00e9 by mohly v\u00fdznamn\u011b sn\u00ed\u017eit n\u00e1klady. Nav\u00edc je \u010dasto pot\u00ed\u017ee s v\u00fdb\u011brem spr\u00e1vn\u00e9ho n\u00e1stroje, kter\u00fd by odpov\u00eddal specifick\u00fdm pot\u0159eb\u00e1m firmy, co\u017e vede k neefektivn\u00edmu v\u00fdb\u011bru technologi\u00ed.<\/p>\n<ul>\n<li>Podle \u010cesk\u00e9 statistick\u00e9 spr\u00e1vy p\u0159isp\u00edv\u00e1 digit\u00e1ln\u00ed transformace do \u010desk\u00e9ho HDP a\u017e o 10 procent.<\/li>\n<li>P\u0159es 60 procent mal\u00fdch podnik\u016f se nach\u00e1z\u00ed na po\u010d\u00e1tku sv\u00e9 digitalizace.<\/li>\n<li>V oblasti e-commerce je aktivn\u00edch na internetov\u00fdch platform\u00e1ch p\u0159es 75 procent \u010desk\u00fdch obchodn\u00edk\u016f.<\/li>\n<li>Jen 25 procent stavebn\u00edch podnik\u016f vyu\u017e\u00edv\u00e1 digit\u00e1ln\u00ed n\u00e1stroje pro projektovou \u0159\u00edzen\u00ed.<\/li>\n<li>Nejv\u011bt\u0161\u00ed p\u0159ek\u00e1\u017ekou pro digitalizaci je nedostatek financ\u00ed na investice do nov\u00fdch technologi\u00ed.<\/li>\n<\/ul>\n<p>Ofici\u00e1ln\u00ed web \u010cesk\u00e9 statistick\u00e9 spr\u00e1vy poskytuje podrobn\u00e9 \u00fadaje o digit\u00e1ln\u00ed transformaci v \u010desk\u00e9 ekonomice, kter\u00e9 lze vyu\u017e\u00edt pro hloubkov\u011bj\u0161\u00ed anal\u00fdzu trend\u016f. <a href=\"https:\/\/www.wazbee.co.cz\/\">ofici\u00e1ln\u00ed web<\/a> nab\u00edz\u00ed tak\u00e9 aktu\u00e1ln\u00ed statistick\u00e9 \u00fadaje a pr\u016fzkumy, kter\u00e9 pom\u00e1haj\u00ed podnikatel\u016fm orientovat se v digit\u00e1ln\u00edch mo\u017enostech.<\/p>\n<p>Nakonec je t\u0159eba zd\u016fraznit, \u017ee digitalizace nen\u00ed pouze ot\u00e1zkou technologi\u00ed, ale tak\u00e9 zm\u011bny ve zp\u016fsobu my\u0161len\u00ed a pracovn\u00edch proces\u016f. Pro \u00fasp\u011b\u0161nou digitalizaci je kl\u00ed\u010dov\u00e9 nejen investovat do technologick\u00e9ho vybaven\u00ed, ale tak\u00e9 vzd\u011bl\u00e1vat zam\u011bstnance a vytvo\u0159it kulturu inovace v podniku. Tyto kroky mohou v\u00fdrazn\u011b zlep\u0161it konkurenceschopnost \u010desk\u00fdch podnik\u016f a p\u0159isp\u011bt k jejich dlouhodob\u00e9mu r\u016fstu.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u010cesk\u00e1 ekonomika se v posledn\u00edch letech v\u00fdrazn\u011b p\u0159ech\u00e1z\u00ed z tradi\u010dn\u00edch model\u016f na digit\u00e1ln\u00ed platformy. Podle \u00fadaj\u016f \u010cesk\u00e9 statistick\u00e9 spr\u00e1vy z roku 2023 p\u0159isp\u00edv\u00e1 digit\u00e1ln\u00ed transformace do HDP zem\u011b a\u017e o&#8230;<\/p>\n","protected":false},"author":86,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-29474","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/posts\/29474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/users\/86"}],"replies":[{"embeddable":true,"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/comments?post=29474"}],"version-history":[{"count":0,"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/posts\/29474\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/media?parent=29474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/categories?post=29474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.semiofest.com\/2020\/wp-json\/wp\/v2\/tags?post=29474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}