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Key Speakers: Malcolm Evans and Gemma Jones, “Making semiotics useful”


Malcolm Gemma01Gemma Jones & Malcolm Evans, Space Doctors, Semiofest Keynote Presentation


“Making Semiotics Useful”.

How to spread helpful semiotic and cultural insight. Best practice sharing and interaction with the world’s most effective client-focused marketing semiotics consultancy.

Transparent process, clarity, teamwork, effective engagement with client agendas and discourses. How to craft a commercial semiotics offer as part of the wider business world of consumer insight.