Sónia Marques is a Commercial Semiotician based in Lisbon, Portugal. She founded Indiz in 2003, a company pioneering in market research, with a cultural angle. She is a guest lecturer at Porto Business School and was co-organiser of Semiofest Porto 2024. Her studies include Sociology from Universidade de Coimbra, Development Economy from Antwerpen Universiteit and … Continued
Susanna applies anthropological theories and methods to cross-cultural qualitative research. As a semiotics student, through an intersectional lens, her practice informs narratives on race, gender relations, and immigrant rights. She advocates for traditionally silenced communities to be heard and respected. Susanna holds an MA in Cultural Anthropology and an Interdisciplinary MA combining Women’s Studies, Latin … Continued
A researcher at Mexico’s National Council of Science and Technology (CONACYT) and a research fellow at the College of the Northern Borderland(Colef)in Tijuana. Max has an extensive experience in consulting for the public and the private sectors. He earned his Ph.D. in Sociology at Wageningen University in Holland and a M.A in Semiotics at Tartu … Continued
Communication and linguistics bachelor with over 12 years of experience working as communication, advertisement & marketing specialist in publishing, media planning and creative ad agencies. Well skilled in event organization and management. A freelancer creating communication strategies and implementing them on social media platforms. Apart from event management, in her professional life, Akvile is one … Continued
Vladimir founded the leading China-originated global brand consultancy Labbrand in 2005, and MADJOR in 2016 to focus on designing digital brand experiences. Over the past decade, he has assisted over 100 companies to understand the Chinese market, position their brands, and execute strategies in China and abroad. With an innovative mind, a scientific approach, and … Continued
Sarah Jane Johnson is a principal at Athena Brand Wisdom, a Toronto-based market research agency specializing in all aspects of brand experience. In a past life she was an Account Planner at a number of Ad Agencies, including BMP DDB (London), Kirshenbaum & Bond (New York) and TBWA Chiat Day (Toronto). Sarah’s semiotic experience ranges … Continued
Samuel Grange studied with French pioneer of applied semiotics Jean-Marie Floch and is a specialist of semiotics, applied to innovation and positioning programs and is a thought leader in applied semiotics. Has applied his knowledge in marketing consultancy, design and research agencies for many major companies, as well as small startups in most business fields, … Continued
Luca Marchetti is professor and researcher at the ESM Ecole Supérieure de Monde of the Uqàm University in Montréal (CA) and senior lecturer at the IFM Institut Francais de la Mode in Paris (F). Based between Paris and Montréal, he works internationally as brand consultant and exhibition curator. Beside his collaborations with magazines such as … Continued
Kaie Kotov is a semiotic expert and consultant, founder and CEO in semiotic insight company Padmare (former Mängiv Inimene). She specialises in social innovation, working with social innovation co-design accelerators in Estonia. Her academic research is on community-based innovation, focusing on the role of habits in the social dynamics and institutional change. Kaie has 10 … Continued
Jeff Hecker is a seasoned marketing and UX researcher and strategist. As a RIVA-trained moderator, Jeff is fluent in conventional qualitative approaches such as focus groups and interviews, online qualitative approaches, user research of all kinds, and of course semiotics. Jeff’s 19 years of experience includes work at ad agencies like MacLaren McCann, JWT, and … Continued